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How to hire a CTO for a startup?

Sergey Nikonenko
COO at Purrweb

You have a business idea, but who is going to make it a reality? The answer is a CTO. The individual you select will determine the technology, architecture, and the team's workflow. 

We'll discuss how to choose the ideal CTO to help you develop your concept into a profitable product.

Published
July 24, 2024
Updated
August 29, 2025

Key takeaways

  • CTO, or Head of Engineering, is one of the most important parts of the MVP team. They have a hand in every step of developing an MVP, from creating a design concept to writing the code and overseeing QA testing.
  • 5 common ways of finding a CTO are: doing it yourself, working with a friend, hiring a first-class CTO, hiring a freelancer or outsourcing.
  • It’s difficult to hire a skilled CTO as a small startup, so consider outsourcing. Once you attract your first customers with an MVP — finding a pro won’t be a problem.
I have a great idea for a startup. The only thing I’m still hesitating about is hiring a CTO. It’s particularly important for me because I don’t know the tech side. Outsourcing the technical part to an MVP development agency is one of the ways to check your idea, let’s look at the other.

Well, this article will answer the question.

Who is a Chief Technology Officer?

CTO (also known as Head of Engineering) is a person who is involved in making the most important technical decisions. The CTO role in projects is significant — they decide on the technologies and suitable frameworks for the future product, plan the app infrastructure, and control the whole process of MVP development.

In general, a good CTO is a skilled developer with knowledge in programming that is enough to create and launch MVP. If you find out how to hire a CTO for a startup, you won’t have to seek any other developers at least at the very beginning. Also, while you try to find CTO candidates that would be a good fit for your company, you can always try to use the CTO services.

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What does CTO do at the MVP stage?

We say, "a CTO is one of the most important parts of the MVP team". Don’t you believe it? Let us justify this statement (and disclose to you how to hire a CTO for a startup).

To do this, we'll touch on the steps of MVP development.

How to hire a CTO for a startup?

We’ll start by assembling a minimum MVP team. Based on the objectives given in the preceding paragraph, we need a programmer and designer.

1. Time to create a design concept

Yet active sketching and wireframing isn't up to CTOs, and it's the found designer who is responsible for generating a design concept, they still have control over the process. The CTO not only introduces the concept requirements to the designer and helps them understand the product vision but also makes sure the concept is technically feasible.

Yes, sometimes designers develop a beautiful concept that isn't easy to accomplish because some aspects require sophisticated technologies. And you won’t be happy with the situation when you have to google something like "we’ve got a not technically feasible design concept. What to do with that?", so let the CTO check it first.

2. Go on with a prototype

Even though prototype designs often don’t look anything like the final product, they require skilled and knowledgeable overwatching too. The part of the CTO’s duties is also to consider additional features and changes that the start-up plans to introduce over time so that designers could think through the prototype, and developers could later include everything without changing the layout significantly.

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3. Proceed with UI/UX design

UI/UX design demands a forward-thinking approach. Here the head of engineering serves as the central point for technical decisions: they validate the complexity of the design realization and choose technologies. But prior to deciding on the technologies, they conduct TFS (Technical Feasibility Scan): draw up a potential architecture, estimate the amount of work, and identify technical risks, such as scalability, complexity, or need for rare skills.

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4. Deep down in coding

When the tech stack is chosen, the developer comes into play. Or not. If your CTO and your developer are the same person, which is more likely, it'll still be the CTO. However, in case the CTO doesn't have strong technical skills or time for realization, they'll enlist the help of a third party company or a freelancer. Tip for you: make sure you know how to hire a CTO for a startup before hiring an ineffective one.

5. Make QA testing run in parallel

Testing and coding come together. While the code is being written, the CTO begins checking the result. They're involved in so-called alpha testing conducted at the development stage and fixing bugs.

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How to hire a CTO for a startup?

Let’s consider five common scenarios:

How to hire a CTO for a startup?

1. I'll do it all by myself

On the one hand, you won’t need to hire a tech specialist, which will save you money. On the other hand: you won’t learn any programming language fast. According to the statistics, it takes about 3 months only to learn the BASICS of coding. You certainly can learn it faster (or slower) but it’s still a questionable matter since coding takes ‘a moment to learn, a lifetime to master’.

Besides, the average time for creating a complete MVP version including all the activities is 3 months. Is it worth spending so much time on learning just one skill?

If you're an enthusiast who has an interest in learning to code and has no fear of facing difficulties, then it'll be okay. However, if you're not, then you should think twice before setting about buying books and software development courses and downloading Visual Studio Code.

Let’s imagine you tried to learn a programming language. After several months of struggling, you realize you don’t want it anymore. By "it" we mean not only coding but also your project.

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And, yes, there's no way competitors will wait for you. Time to market matters, and if you don’t seize the occasion, someone else will seize it.

2. Got a techie friend! He's ready to work for free and going to take care of coding

What can be better than working with your friend who you’ve known for many years? "Nothing", some of you would say — well, this is a common misconception.

Do you think you can trust each other? It’s not going to be like this in business. Why? For everything is bound to get personal.

Once you trip over something relating to the project, you may have different points of view on it. You would probably have to go through hours of disputes before coming to a mutual agreement.

There is always another thing: you would have quarrels about money and equity sharing. The matter of money is where the hell starts because your CTO may start thinking he/she does more than you. "It’d be better if I found out how to hire a CTO as a service for a startup", you're likely to yell.

Have you ever heard of Eduardo Saverin who was the Facebook co-founder? He no longer works there. Almost right after the website was launched, the relationship between co-founders began to fray: they couldn’t come to an understanding, and Zuckenberg cut his friend out of the company.

If you're sure your friend and you won’t get in a situation very similar to this, you can offer them to join your project.

3. I'll hire a first-class PRO CTO

How to hire a CTO for a startup?
How to hire a CTO for a startup? Lure in a pro, of course! (spoiler: no way)

In most cases, a first-time startup owner wants to hire an "all-in-one, best in the entire industry" CTO: the person with strong programming and management skills, with a wealth of experience in commercially successful projects.

In fact, you can find such CTOs. Except that it’s likely that true pros already work in well-established companies, of course. Now let’s think a little bit: will a pro be willing to barter away their position with a good salary in exchange for working with you and waiting for the day when a startup will become profitable? Hardly possible. If such CTOs are ready to leave their previous work behind, then it’s a question of competence.

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Non-tech founders are especially susceptible to the idea of having an in-house associate due to a lack of experience in this sphere. But there’s no need to hire an in-house CTO for your startup at this stage. It’s easier to get a professional who will run the technical side of your future product than to get them into your office.

4. I heard something about freelancers

How to hire a CTO for a startup?
There is always someone ready to do it cheaper

When hiring a freelancer, it's essential that you're not struck blind only with the price. It may be attractive to get a good CTO for less but you can never be dead certain you’ll get a proper product.

Working with a freelancer is full of tricky points because freelance itself is unsteady. First, it’s a complicated task to find a needed person for non-techies. Yeah, you can see the portfolio which is awesome but there is no way you may be 100% sure this person knows the technologies you need. With freelancers, it’s easy to underestimate the scope of work. Would you like to find out that you need to find one or even more programmers to hire in the middle of the MVP development process and go beyond the budget?

It’s okay for this market that a freelancer may leave you without even saying goodbye. They can easily drop working with your project if they win something more gainful for them. ☺

5. Nah, I’m gonna outsource the technical part to an agency

If you're still hesitating about finding a CTO as service for your startup, we find outsourcing to be the best solution for startups.

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How to Build an MVP App: The Definitive Guide
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As you may know, there are companies focused on MVP development. And what will you get when outsourcing your project to such a company? Access to portfolios. That’s where studying "done" projects makes sense.

How to hire a CTO for a startup?
Check out projects relevant to the industry you plan to jump into

While developing a similar product, outsourcers gained a lot of knowledge: found the biggest pain points, discovered possibilities and limitations on a particular market. These learnings allow them to deliver a working product satisfying customers’ needs, which makes outsourcing the best answer to "how to hire a CTO for a startup".

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  • You receive competent advice on the tech-stack: if you don’t know which technology to choose — a company will tell you what’s on trend.
  • You get a team with deep expertise in smooth product implementation. Try to find guys who work in accordance with Agile principles and have time-proven tactics of design, development, and execution.
  • You have a project manager who will be the "nanny" of the whole project. This person will not only take care of solving pop-up-problems but also bring together those who work with code and those who create a design. You won’t have to be in Zoom 24/7 and settle problems.
  • You’ll understand your budget and prioritize the whole product backlog. As a result, the "done" app will have features enough to launch a working product. There’s no chance to get a made-of-random-features Frankenstein in the end.

Average price of hiring a CTO

A chief technology officer’s salary may vary based on the following factors:

Factor Description Example
Experience An experienced CTO's salary is higher due to their technical skills and ability to lead a team. A first-class CTO with a track record of successful projects will demand a higher salary than a junior developer.
Location The cost of a chief technology officer varies based on their geographical location. The salary of a CTO in Silicon Valley will be higher than a CTO from an outsourcing agency in a country with lower living costs.
Skills Specialized skills, such as AI, blockchain, or data science, are in demand and can increase a CTO's salary.

A CTO with expertise in machine learning for a fintech app would command a higher salary than a generalist.

Hiring model The type of hiring model you choose — in-house, freelance, or outsourcing — impacts the cost and required skills. Hiring a freelancer is cheaper than hiring a full-time in-house CTO, especially for a short-term MVP 

project.

Company size A CTO in a large, established company earns more than one in a startup due to the complexity and scale of the projects. A CTO for a multinational corporation with thousands of employees will require a higher salary than a CTO in a small startup with a small team.
Industry The industry a company operates in can affect a CTO's salary due to the need for specific expertise and regulatory knowledge. A CTO for a fintech or healthcare company will likely earn more because of the high level of data security and compliance required.

You can take a look at the table below to get an idea of the average chief technology officer salary by region:

Country Annual salary
US $249,305
Canada $242,758
UK $176,171
Germany $202,774
India $78,500
China $116,086

Wrapping things up

Let’s be straight: it’s undoable to hire a highly-skilled CTO for your startup when you’re at "how to hire a CTO for a STARTUP" stage. Such PROs will never work for little money even if you promise they’ll have the moon in a month.

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You don’t need to spend time on finding a CTO for your startup when you’re a techie person yourself or have a friend who can write code for you. Just be ready to spend time on feature prioritization, code writing and constant communication with a project designer. If you plan to ask a friend to join you, make your nerves like steel because non-stop quarrels and debates become a part of your daily routine.

Now, look into these points:

  • You want to validate a certain idea without quitting your day job.
  • You want to focus primarily on the business side and come up with effective marketing and monetization strategies.
  • You don’t want to put the MVP project at risk by hiring someone unreliable.
  • You aren’t willing to lose your friend.

In case any of these statements sounds true to you — outsourcing technical expertise sounds like the best option. In this scenario, you won’t have to find a person with the same skills required to proceed with the MVP project. Once you attract first customers, finding the needed expertise won’t be a headache at all. The outsourcing company you work with will provide experts required for evolving your MVP.

➡️ We’re ready to help you turn your idea into a product. <a class="blog-modal_opener">Contact us</a> to get a free estimate!

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